Offerchat Weekly Round Up | August 2
Time for the weekly round up once again. This week we’ve read great, amazing news as well as bad, unfortunate ones which, I think we could all reflect on this weekend and some cool e-commerce tips in between.
Facebook Conversion Tracking: More Than Just eCommerce Conversions by Jon Loomer
Ecommerce marketing is not all about counting cart orders as many of you already know. One guy ask this question: How can you use conversion tracking successfully to a site that is NOT ecommerce related? For example, conversion tracking for email sign up, form, apps, etc. Curios now? No worries, Jon
Responsive Design: Friend or Foe? by Erin Lynch
The prevalence of smart devices have prompted webmasters to adapt the responsive design so that whatever screen size the site will be viewed, usability and readability are not compromised. However, it has become taxing for webpreneurs. Multimerchant.com’s Erin Lynch featured an infographic that zeroes in on an evaluation checklist for those still swaying on whether to implement responsive design on their sites or not.
Global ecommerce sales top U.S.$1 trillion by Helen Leggatt
We love good news. This is good news!
The Power of Google Rich Snippets for Ecommerce SEO by Liz Knight
When doing competitor research (Google searches), you might have come across how some of them are displayed differently in SERPs. Ecommerce store owners out there: Have you considered applying rich snippets? This article by Liz Knight for Hubspot gives an introduction to rich snippets, its advantages and how you can install it to your own virtual store.
The E-Commerce Entrepreneurs Who Are Literally Working Themselves To Death by Alyson Shontell
China’s eCommerce statistics is the envy of the rest of the world, until merchants have started dropping dead as published in this Business Insider report by Alyson Shontell. May this unfortunate news remind us to sit back, kick our shoes off and relax this weekend. After all, there’s definitely more to life than running an online business.
Wouldn’t you agree?
Happy weekend! Have one thing to be thankful about this week
